Competitive Advantage

Point of purchase is the ideal time to engage and promote to consumers. Product and brand re-enforcement provide for increased consumer communication.

As the market for PoP becomes cluttered with brands and retailers competing for consumer awareness, Avisum offers and ideal opportunity to cut through by delivering clear audio and visual infotainment, thus providing a competitive advantage.

Utilising Avisum displays consumers are drawn in by curiosity, audio and/or visual messages with the opportunity to be better informed or even entertained by your promotion.

Unlike DVDs and VCRs, all content is played using Compact Flash, a solid-state storage medium. The elimination of all moving parts offers reliable 24/7 operation.

Media content can also be updated from a remote location. Avisum displays can play over six hours of video and audio, on selectable tracks.